Management Degree, General Management Concentration, B.S.

Management student smiling in a classroom, seated behind a computer.

Build a Strong Management Foundation and Open Doors to Opportunities Across Industries

The General Management concentration is perfect for students who aspire to a management career without limiting themselves to a specific industry or field. This versatile program offers a comprehensive foundation in essential management principles, while providing students with the flexibility to shape their learning experience. Through a combination of core courses in business fundamentals and the opportunity to choose electives that align with personal interests, students can develop critical skills in areas such as communication, data analytics, and leadership. Whether aiming to manage teams, projects, or organizations, students are equipped with the tools to adapt to a wide range of industries and management roles, making this concentration a great choice for those seeking a broad and customizable business education.

Program Highlights

  • Personalize your education with electives
  • Apply learning through internships and projects
  • Learn from industry professionals with real-world insights
  • Prepare for management roles in various industries

Start Building Your Future in Management Today

Discover the flexibility and possibilities of the General Management concentration at Westfield State!

A Management Program Built for Versatility and Impact

  • Management student focused on a classroom project while working at a computer.

    Broaden Your Perspective With Interdisciplinary Learning

    Explore topics beyond business, including communication, psychology, and data analysis. This interdisciplinary approach equips you with the adaptability to solve complex challenges and lead in diverse work environments.

  • Two students smiling while presenting their undergraduate research project.

    Strengthen Communication & Analytical Skills

    Hone in-demand skills like persuasive communication and data-driven decision-making. Whether analyzing market trends or working effectively in team environments, you’ll be ready to lead with clarity and confidence.

  • Student shaking hands with an employer at a career fair event.

    Career Preparation for Any Industry

    With a flexible skill set and broad business knowledge, you'll be ready to step into roles across industries—from tech and healthcare to nonprofits and startups. Gain the skills and confidence to pursue opportunities wherever they arise.

What Can You Do With a Management Degree, General Management Concentration, B.S.?

A B.S. in Management with a General Management concentration offers a flexible and well-rounded foundation in business and organizational leadership. It prepares students for a wide range of careers across industries, and it can also serve as a stepping stone to graduate school. Here’s what you can do with this degree:

  • General Manager
  • Operations Manager
  • Project Manager
  • Office Manager
  • Business Analyst
  • Sales Manager or Representative
  • Business Development Manager
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Ready to learn more?

Course Requirements

Program Description

The General Management concentration is designed for students who want to become managers but do not have a specific field in mind. The concentration allows students to build strong communication and/or data analytic skills in addition to studying key areas of management. Students will be able to choose courses that match their own preferences and interests due to the versatile design of the concentration.

Required Business Courses

Majors must complete a minimum of 30 credits in the major at Westfield State University in order to graduate.

Required Business Core - 39 Credits

Non-Business Required Courses - 18 Credits

Note:

* MATH 0105 or MATH 0106, Calculus I or II, will also satisfy this requirement.

General Management Concentration (18 credits)

Required Courses

Elective Courses

Additional Graduation Requirements

All students must meet the University Graduation Requirements and complete a general education or common core of studies, distributed among the different academic areas as detailed in General Education: WISE or Common Core.

Get Big School Features With Small School Advantages

We offer high-quality academics, unique learning opportunities, and a gorgeous campus—and we have small classes, accessible faculty, and one-on-one support. 

You'll join fellow students ready to make the most of the college experience through active participation. Become part of a caring and committed community that understands and embraces the bridge between academic study and civic responsibility.

  • 92%+

    of faculty hold doctorates 

  • 700+

    Internship Opportunities

  • Study

    in Italy, Disney College Program, and more!

Accessible Expert Faculty and Individualized Attention

While we are one of the largest majors at Westfield State University, we offer selective programs to students who desire individualized attention. You’ll benefit from the personalized attention you’ll get from our faculty. Our well-qualified faculty are subject matter experts with graduate degrees from prestigious universities. Their passion for teaching ensures that you’ll study in a supportive learning environment. Take advantage of research opportunities with faculty and one-on-one mentorships.

Faculty member smiling with two students during an academic awards ceremony.

Award Winning Degree

Colleges of Distinction, an esteemed organization celebrating colleges and universities that provide exceptional undergraduate experiences, has honored Westfield State University for its outstanding programming in the field of business.

As a recognized College of Distinction, Westfield State has already earned acclaim for its commitment to well-rounded education. This latest recognition specifically highlights the institution's excellence in business education, emphasizing its effectiveness in preparing students for the demands of the field.

Colleges of Distinction 2025-2026 Best Colleges Business badge.

Frequently Asked Questions

Do I have to submit SAT/ACT scores or an essay when I apply?

Westfield State University does not require an application essay, SAT and/or ACT scores, or letters of recommendation (except for special program admissions).     

All first-year applicants are reviewed for admission based on their high school record. First-year applicants must meet the minimum eligibility requirements established by the Massachusetts Department of Higher Education (DHE) in order to qualify for admission to a state university.   

Learn more about the application process and admissions here.

How much does Westfield State University cost?

Westfield State University offers a comprehensive university experience at an affordable cost—with many options for financial aid. Visit our Cost and Aid page to learn more. 

Will I receive academic support?

We’re invested in your success. Whether you need a little help adjusting to college, study strategies, tutoring, or disability services, the team at the Academic Achievement Department is ready to help. Our mission is to provide you with the tools to explore academic opportunities as well as to plot strategies for continued growth. 

Learn more about our student support services here.

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Management Degree, General Management Concentration, B.S.