The Management and Marketing Department at Westfield State University has a range of programs, offering a versatile B.S. in Management with multiple concentration options, comprehensive marketing education, business minor, and more. Our customizable programs and flexible learning modalities allow you to focus on your interests and offer innovative classes covering the latest developments—like Artificial Intelligence and Segmentation Strategies—as well as foundational business acumen in finance, accounting, and economics.
Recognized as a College of Distinction for Business
Internships and real-world experience
Study abroad opportunities
Follow your passion and learn from the experts.
As a Management and Marketing Department student, you’ll enjoy small classes led by expert, accessible professors happy to provide individual attention and feedback. With multiple management concentrations and customizable marketing coursework, you can develop targeted skills designed to match your career goals—and learn from professors with real-world expertise in your area of interest. Plus, our cutting-edge courses ensure you graduate job-ready.
Experience comprehensive support at the Center for Student Success and Engagement. Whether you're navigating the college transition, seeking academic advice, honing study strategies, or accessing various resources, our dedicated programs are ready to assist you.
No matter your program, you’ll enjoy practical, experiential learning that develops the critical thinking and leadership skills you need to succeed at any organization. A wide variety of internships, study abroad experiences, and hands-on projects help you hone your skills and prepare for the job you want.
Please reach out with any questions you have about the Management and Marketing Department. We are happy to connect with you one-on-one.
We’re here to answer your questions and deliver the support you need along your academic journey. Please provide your contact information and area of interest and we’ll be in touch shortly.
