Music, Music Management Concentration, B.A.

The Music Management concentration combines music and business to prepare students for dynamic careers in the music industry. Students gain a strong foundation in music through applied performance, ensemble participation, and studies in music history, culture, and technology. At the same time, they develop essential business skills with courses in entrepreneurship, event planning and marketing, finance, and intellectual property law. This unique blend of music and business training equips students for a wide range of music industry careers, including artist management, concert promotion, talent scouting, venue operations, and music entrepreneurship. With opportunities to pursue individualized areas of focus and complete a hands-on senior project or capstone, the Music Management program provides the knowledge and real-world experience needed to succeed as a music professional and creative leader.

We offer high-quality academics, unique learning opportunities, and a gorgeous campus—and we have small classes, accessible faculty, and one-on-one support. 

You'll join fellow motivated students ready to make the most of the college experience through active participation. Become part of a caring and committed community that understands and embraces the bridge between academic study and civic responsibility.

Colleges of Distinction, an esteemed organization celebrating colleges and universities that provide exceptional undergraduate experiences, has honored Westfield State University for its outstanding programming in the field of business.

As a recognized College of Distinction, Westfield State has already earned acclaim for its commitment to well-rounded education. This latest recognition specifically highlights the institution's excellence in business education, emphasizing its effectiveness in preparing students for the demands of the field.